The team at Willezy provided me with a useful learning experience which merged theoretical knowledge with practical client requirements. During the W25 project the employer gave us beneficial background information and showed eager interest toward our ideas. Thanks to the employer's willingness to disclose their website knowledge and survey intention to Willezy's brand understanding and user activity path became clear to analyze. This experience with Willezy created an interactive learning environment which improved our strategic capabilities for digital customer experience within a professional environment.